English | 142 pages | ISBN-10: 0761935592 | PDF | 493 KB
The author of this volume presents the theory that innovation is something outside the organizational framework and shows how the capability to innovate can be built into the fabric of an organization in eight steps. He offers a model that managers can adopt and implement in their organizations, using case studies and examples to give practical advice that can easily be adapted into practice.
Some of the practical concepts in innovation for organizations discussed include: knowledge capability; attitudinal capability; creative capability; building blocks of innovation; and renewing capabilities.
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